Ecommerce Analytics Audit

Analytics Audit Plan

  • Review Current Strategy

  • Review Current Implementation

  • Review E-Commerce Implementation

  • Review Data Tracking & Identity Issues

  • Review Reports & Dashboards

Benefits

  • Reports on Current Implementation

  • Provide a re-implementation plan

  • Discussion over issues found & best practices

What we will do:

Discuss your Current Analytics Strategy
Review the current Implementation Practices
Review Current Configuration of Goals & Events
Review E-Commerce Implementation & Configuration
Review Data Tracking & Identify Gaps
Review Analytics Reports and Dashboards
Analyze Key Metrics for better decision making

What will we answer

1
Are we capturing our orders correctly?
2
Are my tags set up to appropriately reflect on-site search activity?
3
A detailed discussion over the document provided
4
Provision of a re-implementation plan
5
Are my tags deploying properly? Are they deploying multiple times? Or Not at all?
6
We are updating our site, what tagging changes should we prioritize?
7
Well Documented Provision of a detail report on Current Tag Implementation

How would you benefit

* Tag Services for IBM Coremetrics & Google Analytics